Research consistently shows that manager involvement is the biggest predictor of whether engagement initiatives succeed or fail. Yet in many organisations, engagement insights remain centralised within HR, limiting their impact at the team level.
Meaningful, sustained change requires ownership of engagement to sit with those closest to employees: managers.
1. Managers Are the Primary Driver of Engagement
The research: Gallup data shows managers account for up to 70% of the variance in team engagement, with line managers having significantly more day-to-day influence than senior leadership.
What this means: If managers are not directly engaging with their team's insights, organisations are leaving their most powerful driver of engagement largely untouched.
2. Action Happens Where Authority Sits
The research: Organisational effectiveness studies, including research from Bain & Company, show that organisations with clear decision rights and local accountability are significantly more effective at execution.
What this means: Managers can act on feedback quickly and in ways that are relevant to their teams. Routing insight through HR slows action, dilutes accountability, and reduces impact.
3. Trust and Participation Are Built Through Local Action
The research: Our Future of Work research with HR practitioners highlights that the biggest challenges in employee listening are:
Driving participation
Building trust that action will be taken
Managers not taking ownership (resulting in HR needing to chase)
These challenges are closely linked. Where action is not visible, trust declines, and participation follows.
What this means: Employees are far more likely to engage when they see their own manager leading meaningful change. Manager ownership is what keeps the participation-trust-action cycle going.
4. Behaviour Change Requires Ownership, Clarity and Motivation
The research: Behavioural science, including Locke & Latham's Goal-Setting Theory and Deci & Ryan's Self-Determination Theory, shows that sustained behaviour change depends on:
Clear, specific goals
Autonomy to act
Ongoing feedback
Personal accountability
What this means: Giving managers direct access to dashboards, alongside clear priorities and measurable goals, creates the conditions for meaningful action. Without that ownership, motivation to act drops off sharply.
5. The Current Model Is Not Sustainable
The research: Our Future of Work research shows that over half of HR practitioners report constant work strain, with this worsening over the past 6-12 months. At the same time, organisations report doing less employee listening activity.
What this means: A model where HR owns the full listening and action cycle is getting harder to sustain. Without distributing ownership to managers, organisations risk reduced listening, slower action, and declining engagement over time.
Access alone is not enough. For manager-led engagement to work, organisations should ensure:
Clear responsibility - Managers understand that reviewing and acting on feedback is a core part of their role
Authority to act - Managers can make decisions and implement changes within their teams
Simplicity - Insights are clear, focused, and easy to prioritise
Support and capability building - Managers are equipped to interpret data and lead team discussions
Where technical or capability barriers exist, maintaining manager ownership through alternative approaches matters.
Practical steps include:
Simplified insight summaries - Clear, concise outputs highlighting strengths and 2-3 priority focus areas
Structured action planning - Guided frameworks to support team-level conversations and actions
Capability development - Targeted support on interpreting insights and facilitating discussions
Defined expectations and accountability - Clear goals and timelines for improvement
Important: This should be viewed as a transition. Managing engagement through data and dialogue is a core management responsibility, not an optional skillset.
For engagement strategies to deliver impact, three elements need to be in place:
Responsibility - Managers own their team's insights and actions Authority - Managers can make meaningful changes locally Support - Clear priorities, simple tools, and guidance
Employee engagement is shaped locally and led by managers.
Our Future of Work research reinforces that organisations cannot rely on HR alone to sustain effective listening and action. Giving managers direct access to insights is a practical step toward building trust, increasing participation, and turning feedback into change.
The question is not whether managers should access their data, but how best to support them in taking ownership and acting on it.